Episode 1

How marketers can develop a thought leadership platform with Tamara McCleary from Thulium

Starring Tamara McCleary

Thought leaders are often seen as an authority within their niche, based upon their expertise and knowledge. As a marketer, what if you could be the authority and develop your own thought leadership platform, bolstered by your unique marketing expertise?

Welcome to Interactive Minds, where each week digital marketing and business professional Louisa Dahl, shares with you the tangible takeaways and recipes for marketing success. She is joined by a host of passionate marketers, innovators and digital leaders from across the globe. If you want easily digestible marketing tips from the industry’s top leaders, this is the podcast is for you.

In this episode, Louisa speaks with multi award winning marketer, Tamara McCleary. Tamara is the CEO of Thulium, the social media marketing agency that focuses on strategy, storytelling and analytics. Tamara is a pioneer in data driven social media marketing, advising some of the globe’s top technology companies such as Verizon, IBM, Mercer, Dell EMC, and AWS. Her dynamic approaches to digital marketing has won her the esteemed title of #1 Most Influential Women in MarTech by B2B Marketing, as well as Top Digital Marketer by Brand 24 in 2019.

Tamara has a unique and refreshing outlook on how great marketing strategies can be implemented. In this episode, she highlights some of the hurdles we can all face including AI and new tech, proving your worth as a digital marketer and why you should be building a thought leadership platform.

Also featured in this episode